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India will be created Special Entry-Level Smartphone by Sony Company

Wednesday, 19 August 2015 | 06:37 WIB Last Updated 2015-08-24T17:53:39Z
Kamiet Junior News - Japanese smartphone manufacturer Sony plans to launch an entry-level smartphone that will be marketed specifically in the State of India alone. As noted by the Manager Director of Sony Kenichiro Hibi "that there will be the possibility of a mobile phone or smartphone will also be produced in the State of India".

Hibi said business in India is completely different, so it requires a special trick for a globally competitive electronics market, especially the market of smartphones and gadgets.



According to Hibi, Country India is one country that has a very fast technological development compared with other countries beberpa, could even exceed the State China. Thus requiring a special way so that the smartphone they produce can enter the Indian mobile market globally and can survive there, especially can increase sales figures.
In India alone there are already more than 100 brands of smartphone, so the Sony itself must be competitive in order to enter and survive in the world smartphone market Indian Country.

In the past year, Sony never take the same steps to produce small screen LED TVs 22 inches and 24 and could reach sales market in India reached 30% to date. At this time Sony has a sales level Smartphone market low in India, ie 10% range of numbers only.

Step smartphone is what makes this Japanese manufacturers want to boost the production of local or special smartphone in India. And they also want to improve their acquisition of the smartphone market increased to 15% in Indian Country market for this year and next.

Hibi plan on going back to Japan to discuss the strategy of Sony smartphone sales in India. And there will be the possibility that the entry-level smartphone will also be produced in the State of India, but it will all be discussed first with the Global Sony Corp. President and Chief Executive Kezuo including Hirai.
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